Fractional Teammates
A fractional teammate is one of our senior people working a defined slice of the week inside your organisation — in your tools, your standups and your reporting, with the rest of the studio behind them.
A senior specialist, not a junior placement You own the work and the accounts Reply within one business day
Portal
1,284
Members
99.9%
Uptime
0
Access issues
OlDevs provides fractional teammates: senior specialists from our own studio who work a defined part of each week inside a client organisation rather than on a fixed-scope project.The teammate joins your tools, your standups and your reporting, so the work is visible as it happens rather than delivered from behind a wall, and the rest of the studio is available when a job needs a second discipline. It suits organisations whose need is real and ongoing but not yet a full-time role, and those who want continuity a series of contractors cannot give. We are a studio, not a marketplace: the person is ours, and the work, the code and the accounts stay yours throughout.
Key facts
01 · Development
7 roles you can bring in part-time. Every target below is what the engagement is set against at the start and reviewed on a schedule, not a result we are claiming in advance.
Builds features end to end: UI components, API endpoints, database migrations, and the deploy that puts them in front of users.
Solves: Every ticket needs a front-end person, a back-end person and someone to deploy, so small changes sit half-built for weeks.
Typical first-quarter target: A predictable weekly release instead of ad-hoc pushes
Judged on
Owns the component library, breakpoints, client state and bundle budgets, keeping focus order, contrast and keyboard paths at WCAG 2.2 AA.
Solves: Back-end engineers have been shipping the interface between tickets, so buttons drift apart, phone layouts break, and the accessibility audit keeps failing.
Typical first-quarter target: Core Web Vitals in the green and WCAG 2.2 AA on every new template
Judged on
Designs APIs, data models, queues and scheduled jobs, plus the retries, alerting and error handling that stop integration failures from going unnoticed.
Solves: Queue backlogs turn into support tickets, the billing schema lives in one engineer's head, and a failed nightly job is discovered days later.
Typical first-quarter target: p95 API latency and error rate held inside an agreed budget
Judged on
Ships iOS and Android releases through store review, upgrades SDKs and OS targets, triages crashes, and fixes offline sync and background behaviour.
Solves: The app hasn't shipped since the last OS update, review rejections keep coming back citing the same guideline, and reported crashes can't be reproduced.
Typical first-quarter target: A store release every sprint, with crash-free sessions above the platform benchmark
Judged on
Writes custom blocks and child themes, audits plugin sprawl, stages core and PHP upgrades, and tunes queries, object caching and file permissions.
Solves: Updates get postponed because nothing is staged, the theme has been edited through the dashboard, and pages crawl once marketing adds another builder plugin.
Typical first-quarter target: Core, PHP and plugins kept current with no unplanned downtime
Judged on
Extends the Shopify theme, cart and checkout logic, product data structure, metafields and collection merchandising rules, and prunes the installed app stack.
Solves: Collection sorting is redone by hand before every sale, discount and bundle rules are hard-coded in the theme, and variant data differs product to product.
Typical first-quarter target: Product data and checkout clean enough to ship a promotion the same day
Judged on
Structures the class system, components, CMS collections, interactions and form handling in Webflow, then hands marketing page templates they can edit without breaking layouts.
Solves: Marketing queues a request for every landing page, the style panel is crowded with one-off classes, and CMS fields no longer fit new content.
Typical first-quarter target: Marketing publishing a new page without waiting for a developer
Judged on
02 · AI & Automation
4 roles you can bring in part-time. Every target below is what the engagement is set against at the start and reviewed on a schedule, not a result we are claiming in advance.
Maps the repetitive steps in an internal process, then wires the agent workflows, document extraction and routing behind it, with review points where judgement matters.
Solves: Coordinators spend mornings copying fields between systems, retyping invoices and forwarding tickets, and nobody can say which of it genuinely needs a person.
Typical first-quarter target: One end-to-end manual process automated each quarter, with a person still approving exceptions
Judged on
Builds the retrieval layer and prompt versioning behind LLM features, runs evaluation sets against every change, and reviews anything customer-facing before release.
Solves: Prompts get edited in place with no record of what changed, and the wrong answers customers report cannot be traced back to a version.
Typical first-quarter target: An evaluated LLM feature in production with cost and latency inside budget
Judged on
Takes a trained model into production: feature pipelines, deployment behind an API, drift monitoring, and the retraining schedule that follows.
Solves: A model that scored well in a notebook still isn't serving predictions months later, and the one that did ship hasn't been retrained since.
Typical first-quarter target: A monitored model in production on a retraining schedule, not a notebook
Judged on
Owns the warehouse tables and ingestion pipelines, maintains the written definition of every metric, and produces the dashboards, board packs and funder reporting.
Solves: Finance, sales and the board each quote a different number for the same metric, and every monthly report is rebuilt by hand from exports.
Typical first-quarter target: One agreed set of definitions behind every dashboard the board sees
Judged on
03 · Marketing
7 roles you can bring in part-time. Every target below is what the engagement is set against at the start and reviewed on a schedule, not a result we are claiming in advance.
Sets the channel mix and budget split across search, social and email, briefs the agencies against one scorecard, and writes the monthly performance report.
Solves: Each agency reports its own wins in its own format, the channels are counted differently, and the quarter closes without one combined view of spend.
Typical first-quarter target: One channel plan and one monthly report the whole organisation works from
Judged on
Runs crawl and index diagnostics, sets canonical, redirect and internal-linking rules, ships structured data, and tracks which prompts surface the brand in AI answers.
Solves: Organic sessions have slid since the replatform, old URLs still 404 or dump users on the homepage, and AI assistants answer with competitors.
Typical first-quarter target: Tracked prompts and priority keywords both moving, with technical debt cleared
Judged on
Restructures campaigns and negative keyword lists, keeps the shopping feed clean, sets bid strategies and pacing, and imports offline conversions so bidding sees real sales.
Solves: Spend climbs while qualified enquiries stay flat, Performance Max hides the search terms, and your own campaigns bid against each other on brand.
Typical first-quarter target: Wasted spend cut and conversions reconciled against the CRM
Judged on
Builds account structure by audience across Meta, TikTok and LinkedIn, runs the creative testing calendar, wires the conversions API, and checks policy before each launch.
Solves: The same three creatives have run for months, frequency climbs while results fade, and each rejected ad stalls the launch until someone reads the policy.
Typical first-quarter target: A weekly creative test cadence instead of one ad running for a year
Judged on
Plans content pillars and the organic posting calendar, scripts and schedules posts, answers comments and DMs, and moves each draft through a named approval queue.
Solves: Posting falls to whoever has a spare hour, the feed goes quiet for weeks, customer DMs sit unanswered, and finished captions wait days for approval.
Typical first-quarter target: A full calendar published on time, with community replies inside a day
Judged on
Segments the list, builds lifecycle flows and the broadcast calendar, and owns SPF, DKIM and DMARC records, sending reputation, suppression lists and consent logs.
Solves: Campaigns land in the promotions tab, the whole list gets one identical blast, and a CASL complaint arrives with no consent record to answer it.
Typical first-quarter target: Lifecycle flows live and authentication passing on every send
Judged on
Rebuilds the GA4 event schema and server-side tagging, defines the funnel, then runs the test queue: hypothesis, sample size, readout, decision to ship or drop.
Solves: The dashboard and the CRM disagree on last month's signups, every ad platform claims the same conversion, and tests get stopped once they look good.
Typical first-quarter target: Tracking you can trust and an experiment programme actually running
Judged on
04 · Creative & Content
6 roles you can bring in part-time. Every target below is what the engagement is set against at the start and reviewed on a schedule, not a result we are claiming in advance.
Runs the research and usability tests, then builds wireframes, clickable prototypes and a component library with accessible states and specs engineers implement directly.
Solves: Developers invent button styles and spacing mid-sprint, the same date picker gets rebuilt on two screens, and nobody has watched a user attempt signup.
Typical first-quarter target: A design system the build team works from instead of one-off screens
Judged on
Produces the ad sets, social posts, pitch decks and signage artwork, and leaves master files plus pre-sized templates for the formats that repeat every campaign.
Solves: Someone resizes the launch banner the night before, while the sales deck, booth panel and Instagram grid each show an older version of the logo.
Typical first-quarter target: Campaign and brand requests turned around inside the same week
Judged on
Cuts shoot footage into per-channel versions — colour grade, sound mix, burned-in captions, aspect ratios — and keeps the project archive labelled and searchable.
Solves: Terabytes of unlabelled rushes sit on one drive, the approved cut cannot be located, and each vertical version gets recut from the raw files again.
Typical first-quarter target: Every shoot cut into the full set of channel versions and archived searchably
Judged on
Animates the logo, title cards, lower thirds and kinetic type, handing editors the After Effects project files with text layers they can retime themselves.
Solves: Each video opens with a different title treatment, the animated logo exists only as a low-resolution MP4, and lower thirds are redrawn every edit.
Typical first-quarter target: A reusable motion template set your team can re-version without us
Judged on
Writes landing pages, product headlines, ad and email copy and long-form articles, and codifies voice, terminology and headline patterns in a working style guide.
Solves: Landing pages sit half-written while the founder squeezes copy between meetings, and the same feature is named three ways across the site.
Typical first-quarter target: A filled editorial calendar and one style guide everyone writes to
Judged on
Plans the content pillars, publishing calendar and batch capture days a quarter ahead, briefs writers, and moves each draft through review to its publish date.
Solves: Publishing happens in bursts after a quiet month, drafts wait weeks for one reviewer's sign-off, and the same interview gets booked twice in a quarter.
Typical first-quarter target: A quarter of content captured in batch days instead of a weekly scramble
Judged on
05 · CRM & Systems
3 roles you can bring in part-time. Every target below is what the engagement is set against at the start and reviewed on a schedule, not a result we are claiming in advance.
Designs the lead routing, assignment and lifecycle automation in the CRM — scoring rules, stage-entry criteria, SLA timers, task creation and alert triggers.
Solves: Inbound enquiries sit unassigned overnight, reps move deals to whatever stage suits them, and a forecast built on those stages misleads leadership.
Typical first-quarter target: Pipeline data clean enough that the forecast is worth reading
Judged on
Administers the HubSpot portal day to day, owning property schema, merge and deduplication rules, sequences, forms, list membership, team permissions and installed apps.
Solves: Every team has added its own properties and sequences, duplicate contacts skew list membership, and nobody dares switch off automation they cannot trace.
Typical first-quarter target: A portal that reconciles with finance and workflows that are documented
Judged on
Builds and monitors the API and webhook connections between CRM, billing, support and finance systems: field mapping, idempotency keys, retry queues and failure alerts.
Solves: A nightly sync fails silently for days, order records disagree between systems, and staff re-key the same details into a second tool to reconcile.
Typical first-quarter target: Every integration monitored, so a silent failure is caught the same day
Judged on
06 · Technology & Quality
3 roles you can bring in part-time. Every target below is what the engagement is set against at the start and reviewed on a schedule, not a result we are claiming in advance.
Writes the test plan, builds regression and end-to-end suites that run on every pull request, and signs off releases after exploratory and accessibility passes.
Solves: Whoever is free clicks through the same screens by hand before each release, the flaky suite is muted, and customers report regressions first.
Typical first-quarter target: An automated regression suite running in CI on every pull request
Judged on
Owns the path from commit to production: build and deploy pipelines, Terraform state, environment parity, autoscaling rules, dashboards and alert thresholds.
Solves: Deploys happen on Friday nights from one laptop, staging has drifted from production, and nobody has tried restoring the database backups.
Typical first-quarter target: Deploys on demand, with a restore that has actually been tested
Judged on
Reviews dependency advisories and IAM roles, moves production credentials into a managed vault, coordinates penetration tests, and maintains incident runbooks and compliance evidence.
Solves: Production keys sit in a shared spreadsheet, vulnerability alerts go untriaged, and each enterprise security questionnaire stalls the deal until someone improvises answers.
Typical first-quarter target: Known vulnerabilities triaged on a schedule and access reviewed quarterly
Judged on
Process
Scope the gap
A call to establish what is actually not getting done, how much of a week it needs, and whether fractional is the right answer at all.
Match the teammate
We name the specific person, their background and the hours they can commit, so you are agreeing to someone rather than to a role title.
Onboard properly
They get access to your tools, meet the people they will work with, and agree the rituals and reporting cadence in the first week.
Work in the open
Work happens in your systems, visible as it goes, with a standing check-in and a written summary rather than a monthly surprise.
Review and adjust
A scheduled review against the target you agreed. Hours go up, down or stop, and everything stays with you either way.
How we work
Not a pool and not a rotating bench. You know who is doing the work, and they know your organisation well enough to have an opinion about it.
When a job needs a second discipline for a day, it comes from the same studio rather than a new procurement exercise.
Holiday and illness are covered by the studio, and handover notes live in your systems rather than in one person’s head.
Repositories, design files, ad accounts and analytics are yours from day one. Nothing important is built inside a tool only we can log into.
Each role has a target and a short list of measures agreed before it starts, so the review is a look at numbers rather than a matter of impressions.
If the need is a full-time hire, a one-off project or something outside what we do well, we will tell you rather than sell you a slice of a week.
Who it's for
Fractional works when the gap is ongoing and specialised. It is a poor fit when the work is genuinely full-time, or when it is a single project with a clear finish line.
A specialist discipline that needs senior ownership between hires, or a capability the in-house team does not have and cannot justify recruiting for.
Ongoing capability under procurement rules, with bilingual delivery and reporting a board, council or funder can read directly.
One accountable specialist across every location, so standards hold and head office is not fielding the same question from each site.
Seniority you could not hire outright, on the days you actually need it, without adding a permanent salary to the plan.
12+
Years of studio experience since 2014
30
Fractional roles available across the studio
EN/FR
Languages every engagement can be delivered in
Insights
Writing on scoping the gap, buying versus building, and getting a specialist adopted.
Passwords gave way to passkeys, privacy law arrived in force, accessibility got deadlines and AI added new risks. What changed through 2026 and the checklist to…
Attribution decides which marketing gets credit for a sale. No model is perfect; the aim is a fair, consistent method that shows where budget actually works.
Model fees are the smaller share of a copilot's running cost. Tokens, latency, monitoring and guardrails are the larger one, and they decide whether it stays…
FAQ
A senior specialist from our studio who works a defined part of each week inside your organisation on an ongoing basis. They use your tools, join your meetings and report the way your team reports. It differs from a project, which has a fixed scope and an end, and from a contractor, because the studio stands behind the person for cover and for the disciplines they do not carry themselves.
Between half a day and two days for most roles, and each card on this page shows the typical commitment for that discipline. The figure is agreed before we start and revisited at each review. We would rather size it honestly and adjust than quote a number that does not match the work in front of us.
No, and we would not trust anyone who said otherwise. Each target is what the engagement is set against at the start, chosen because it is the thing worth moving for that role, and the measures beside it are how you check. Progress depends on your systems and your decisions as much as on our work, so we agree the target together and review it on a schedule.
It depends entirely on your situation, so we will not claim it as a rule. You are buying a slice of a senior person rather than a whole one, with no recruitment process and no bench time, and you can resize or stop it at a review. If the work is genuinely full-time, hiring is usually the better answer and we will say so.
Cover is arranged by the studio rather than improvised. Work lives in your systems and handover notes are written as the work happens, so a second person can pick it up without a discovery phase. If we need to change who is assigned we tell you before it happens and introduce the replacement properly.
You do, from the first day. Code goes into your repositories, designs into your files, campaigns into your ad accounts and data into your analytics. If the engagement ends you keep everything, including the documentation, with no export fee and no period where you cannot operate.
Yes, and it is the common pattern. Organisations usually start with the gap that hurts most, then add a second teammate once they can see how the arrangement works. Because everyone comes from the same studio, a developer and a marketing specialist on your account talk to each other directly rather than through you.
Let’s connect
Tell us what is not getting done and roughly how much of a week it needs. We’ll reply within one business day with who would cover it and a tailored quote — no obligation.