Technical SEO audits and fixes
We crawl every URL, fix what blocks indexing, and tune Core Web Vitals so search engines can read and rank the whole site.
Performance Marketing · 01 SEO & Content
Technical audits, keyword and intent research, and an editorial engine that ranks and converts — on Google and in the AI answers your buyers increasingly trust. Every page instrumented, every ranking tied to revenue.
You own accounts, data and IP Monthly reporting Reply within one business day
Vancouver, BC
custom software development vancouver
3
1
2
5
Impressions
13 weeks
+186%
Impressions
4.2
Average position
27
Page-one keywords
OlDevs delivers SEO and content marketing that grows qualified organic traffic and turns it into leads and revenue for corporations, associations, government bodies, franchises, and entrepreneurs.The service combines technical SEO audits and fixes, keyword and search-intent research, on-page optimisation, editorial content production, digital PR and link building, and AI-search visibility (GEO) so a brand ranks on Google and is cited by ChatGPT, Perplexity, and Google AI Overviews. Every engagement is instrumented in Google Search Console and GA4 and reported monthly as one of the six disciplines in OlDevs' Performance Marketing system.
Key facts
01 · SEO & Content
What we deliver in SEO & Content
We crawl every URL, fix what blocks indexing, and tune Core Web Vitals so search engines can read and rank the whole site.
Crawl audits · Indexing · Core Web Vitals · Site architecture · Redirects · Migrations
We map what buyers search at every stage, cluster it by intent, and prioritise the terms that can actually drive revenue.
Search intent · Keyword clustering · Competitor gaps · SERP analysis · Prioritisation
We rewrite titles, headings, copy, internal links, and structured data so every priority page answers its query completely.
Title tags · Internal linking · Schema markup · Content refresh · Page templates
A planned, briefed, and edited publishing programme — guides, comparison pages, and service pages — written to rank and convert.
Content briefs · Pillar pages · Blog programme · Service pages · Editing · Conversion copy
We earn links from relevant publications and partners through data pieces, expert commentary, and outreach — never bought placements.
Digital PR · Outreach · Data studies · Domain authority · Unlinked mentions
We make your brand citable by ChatGPT, Perplexity, and Google AI Overviews with schema, answer-first content, llms.txt, and open AI-crawler access.
GEO · AI Overviews · Schema · llms.txt · AI crawlers · Citations
Process
Audit
A full technical crawl, Search Console review, content inventory, and AI-visibility check to find what is holding the site back.
Strategy
A keyword and intent map, topic clusters, and a prioritised roadmap that ties each fix and each piece of content to a revenue goal.
Launch
Technical fixes shipped, priority pages optimised, and the first content sprint published with schema and internal links in place.
Optimise
Monthly refreshes of pages that stall, new content shaped by what the data shows is working, and link earning that compounds authority.
Report
Rankings, AI citations, organic traffic, and attributed leads in one live dashboard, reviewed together each month with next month's priorities.
How we work
Every engagement starts with a full technical crawl and a search-intent map before a single word of content is briefed.
A term with 200 buyer-intent searches beats 20,000 curious ones, so the roadmap is ranked by what each cluster can earn.
Content is briefed from the live search results and your team's real customer questions, drafted by writers who know the subject, and edited to a house standard.
Every page publishes with structured data, a clear answer in its first hundred words, and internal links from pages that already rank.
Authority comes from digital PR, data pieces, and partnerships; we do not buy placements or use private link networks.
Rankings, AI citations, organic traffic, and attributed conversions are tracked in one dashboard and reviewed with you every month.
Who it's for
Whether the audience is a customer, a member, a citizen, or your own team, the work has to hold up under real use.
Enterprise sites with thousands of URLs, legacy platforms, and many stakeholders. We bring governance, safe migrations, and content production at scale.
Public-facing organisations that need to be the authoritative, accessible answer for members and citizens — in search results and in AI assistants alike.
Multi-location brands that need a scalable location-page system, consistent local search, and a head-office content engine franchisees can actually use.
Founders who need a defensible search position early, before paid channels get expensive, with a clear roadmap and honest timelines.
12+
Years earning organic rankings
3×
Average organic lead growth in year one
40%
Client pages cited in AI answers within six months
Works well with
Google & Bing search, Performance Max, and shopping with disciplined bid and budget control.
Explore03Full-funnel campaigns across the major platforms, from cold prospecting to warm retargeting.
Explore04Automated lifecycle flows, newsletters, and CRM segmentation that turn buyers into repeat revenue.
ExploreSelected work
Client names are withheld; the problem and the outcome are the point.
“We now get calls from municipalities where nobody has ever heard our name from a colleague.”
Challenge
Almost every project arrived through a referral or a past client, so the pipeline moved with the phone rather than with a plan. When municipal procurement staff searched for the firm's specialisms, competitors came up instead, and the firm was absent from the answers people increasingly get from AI assistants. Two quiet quarters made that dependence uncomfortable.
Solution
We rebuilt the site's content around the questions municipal engineers actually ask, one page per problem, with the direct answer in the opening paragraph and the technical detail underneath. Every page carries Service and FAQPage schema, an llms.txt file points to the canonical sources, and the library is tracked in Google Search Console alongside prompt level monitoring in ChatGPT, Perplexity and Google AI Overviews. The firm's own engineers write the first drafts and we edit, so the expertise stays theirs.
3.4x
Non branded organic sessions
+52%
Enquiries from search
24
Question pages published
“We can put a promotion on every store page before lunch, and the hours on the site are finally the hours on the door.”
Challenge
Every rooftop had its own website, built by whoever was available at the time, and no two agreed on hours, stock or contact forms. Customers searching for a store in their own town landed on pages that had not been touched in years, and head office could not push a promotion everywhere without fourteen separate requests. Nobody could even say which site licences were still current.
Solution
OlDevs built one platform on Next.js and a headless CMS, with a location content model that generates each rooftop page from structured records: hours, staff, service bays, inventory feed and reviews. Head office publishes once and every location inherits it, while managers edit only the fields they own. Old URLs were mapped store by store so years of search history carried over instead of being thrown away.
14→1
Location sites consolidated
+38%
Local organic sessions
+26%
Booked service appointments
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FAQ
Technical fixes and on-page improvements usually show movement in Google Search Console within four to eight weeks. Meaningful gains in rankings, organic traffic, and leads typically arrive in the 90-to-120-day range, and the compounding effect — where earlier content keeps earning traffic while new pages come online — becomes obvious from month six onward. Competitive sectors and sites with deep technical debt take longer, and we tell you that in the audit rather than after the fact. AI-search citations often move faster than classic rankings once schema and answer-first content are in place.
Read access to Google Search Console, Google Analytics 4, and your CMS; a short list of the products or services that matter most commercially; and an hour with someone who talks to customers, because their questions become our content briefs. If you have past SEO reports, a brand guide, or a list of competitors, we use those too. Beyond kickoff, we need a named approver for content and a developer contact — or permission for our team to ship technical fixes directly.
Yes. We optimise for Google and Bing organic search, Google Business Profile for local visibility, and the AI answer engines your buyers now use: ChatGPT, Perplexity, Google AI Overviews and AI Mode, Claude, and Copilot. AI-search visibility, often called GEO or generative engine optimisation, means structured data on every page, answer-first content a model can quote directly, an llms.txt file describing your site, and robots rules that allow the major AI crawlers. Our toolset includes Google Search Console, GA4, Screaming Frog, Ahrefs or Semrush, and AI-citation tracking that logs where and how often your brand appears in generated answers.
We report on outcomes, not vanity metrics. Every month you get rankings for your priority keyword clusters, organic sessions and their conversion rate, leads and revenue attributed to organic search in GA4, backlinks earned, technical health scores, and a count of AI citations by engine. All of it lives in a dashboard you can open at any time, and we walk through it with you in a monthly review that ends with the next month's priorities. Because SEO & Content is one of six disciplines in our Performance Marketing system, organic results sit alongside paid, email, and CRO in the same attribution model.
You do — all of it. Content we write is your copyright on publication. Google Search Console, GA4, Google Business Profile, and any SEO tool accounts are created under your organisation's ownership with OlDevs added as a user, so nothing is held back if the engagement ends. Keyword research, content briefs, audit findings, and dashboards are handed over in editable formats. Links earned point to your domain, and there is nothing to migrate or licence.
As an extension of it. Some clients want us to run the whole discipline; others have writers or developers and want strategy, briefs, technical direction, and editing from us. We fit either model. We work in your tools where you have them (Asana, Jira, Notion, or Slack), share a single content calendar, and agree on an approval workflow at kickoff so nothing publishes without sign-off. If you have a developer, we hand over prioritised, documented technical tickets; if you do not, we ship the fixes ourselves.
It depends on the size of the site, how competitive your sector is, and how much content and technical work is needed each month, so we do not publish a rate card. Instead, we run a short scoping call, review your site and competitors, and send a fixed monthly proposal with clear deliverables and no long lock-in. Request a quote and we will reply within one business day.
Let’s connect
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